20th Nov 2017

Croydex continues to bring sense of calm to Britain’s bathrooms with new logo

Croydex Managing Director, Nick McGrellis said: “As we approach our centenary, we felt it was time to refresh our logo to reflect the fact today’s bathrooms are now places to relax, take time out, and create a sense of sanctuary. We also believe that it shouldn’t be stressful fitting new accessories to give this space a personal touch and this pioneering yet practical approach is key to our on-going success and reputation for innovation.”

“Croydex has changed considerably since it first began trading in 1919, and I’m delighted to unveil a new look and feel that captures how our brand continues to evolve to meet consumer needs.”

Using a calming colour palette of water tones, soft-edged font and bubbles, the new look encompasses Croydex’s user-friendly approach to product design whilst continuing the brand imagery and values for which the bathroom accessories specialist is so well known.

Croydex last refreshed its logo in 2009. Since then it has launched a wide range of new products including Flexi-Fix, which has a unique patented ‘X’ plate for fitting accessories using existing holes, by screwing to new ones or by gluing to the surface, and the patented Hang ‘N’ Lock easy installation bracket for cabinets and mirrors.

For more information, visit www.croydex.com 

 

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